Apart from late 2006 when they lost all New Zealand ISP data for four months or so, I have always been a huge fan of Hitwise.
If you serious about competing online and really owning your 'eco-system', you need to understand not only how your website performs but how your site is performing relative to other sites in your 'eco-system'.
Data that relates to your eco-system is called 'competitive intelligence'. This is where hitwise excels.
Recently the team at hitwise have launched a new widget called 'hitwise to go'. It's a bit of a bummer that you need the yahoo widget engine installed to run the new widget, however, it could be worth it....
Downloading the hitwise widget will allow you to get regular updates from the 'hitwise to go' data feed, which includes weekly online user behavior stats such as top performing websites, most searched for products and brands.
The widget is definitely a great tool for those of us who place importance on up to the minute data on how consumers are using the internet.
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